A Moroccan delegation, headed by Mr. Mohammed Tawfik MOULINE, IRES’ Director General, composed of Mr. Nabil ADGHOGHI, Director General of Bilateral Relations at the Ministry of Foreign Affairs and Cooperation and Mr. Said MOUFTI, Director of research at the Institute, conducted a working visit to Spain on November 6-8, 2014.

During this visit, meetings were held respectively with Mr. Emilio LAMO DE ESPINOSA, President of the El Cano Royal Institute of International and Strategic Studies and Mr. Raphael DE SARO, Director of the High Commission of the Government for the "Marca España ". The discussions focused on the Spanish experience in establishing its country brand as well as on the device dedicated to monitor and analyze Spain international image, especially within its key partners .